What do you do with your budget? And more importantly, WHY? While preparing for next year, it is important to manage your risks.
Podcast Highlights
- Ideas vs. statistics
- Budget allocation basics
- The real target market you should be after
- Established budget formulas
- Building assets without going overbudget
- Building your marketing foundation
- Properly targeted direct mail
- Risk management real estate
- Geography and risk management
- Local PPC
- Using the internet for niche marketing