We continue our discussion of promoting dental implants with part 2! In part 2, we go a little deeper into sending the right message, using Google Adwords, doing market research, and managing your campaigns.
- Sending the right message to consumers
- Avoiding before/after photos
- The challenges of promoting dental implants
- Correctly using pictures and testimonials
- Google AdWords for dental implants
- Knowing whether or not you are in a competitive market
- Utilizing the correct media types
- Who should manage these campaigns?
- Combining your practice’s marketable attributes with implants