In this episode of Dental Marketing Mastery, we discuss the importance of design, our philosophies on design, and what has worked for our clients over the years.
Podcast Highlights:
- The importance of fonts, size, graphics, picture density, word density, and size
- What do professional standards mean?
- Why everyone has an idea of what is a good ad
- Utilizing benefit-driven design
- The importance of emotional concepts
- Design as it relates to marketing medium
- Ad rotation
- Logos: are they as important as you think they are?